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Last Updated on October 19, 2023

Personal calls have a positive effect on the number of opt-ins.

Having an opt-in is the enabler to start the digital journey with doctors. What we see is that a lot of pharma companies have challenges in acquiring the permission to digitally engage with their target group. One of the success factors is to make that first impression to doctors personal. Based on our experience we conclude that personal telephone calls have a positive effect on the number of opt-ins.

DataCare is more than just collecting opt-ins. It is the practice of actively protecting and maintaining the integrity and privacy of data. It involves a set of actions and processes that organisations and individuals can take to ensure that their data is accurate, secure and protected from unauthorized access or misuse. One important aspect of DataCare is data privacy, which includes ensuring compliance with regulations such as GDPR and CCPA and protecting personal data from breaches and unauthorized access. For this I invite you to have a look at the OptInsight consent management solution.

Data quality.

Another important aspect is data quality, which involves ensuring data is accurate and up-to-date. DataCare also involves being transparent about data collection, use and sharing and obtaining consent for data collection.

This is where we can help you with our DataCare solution. With DataCare, powered by TeleSalesDirect and OptInsight, we combine smart technology with the power of high-quality telephone customer contact. With opt-in ratios of up to 70%, this is an effective way to collect e-consent. We turn fragmented and incomplete data into a clear, accessible, up-to-date and usable customer database, the OptInsight e-consent management solution. With this GDPR opt-in based customer database in one central location, acting as a single source of truth, your company can be “back in the lead” again.

What can OptInsight do for you?

We offer solutions for pharma & life sciences with focus on increasing your reach to healthcare professionals (HCPs).
The OptInsight consent and preference management solution allows pharmaceutical companies to manage the collection, storage and use of personal data in a compliant and secure manner. It provides a centralized platform for managing consent records (opt-ins AND opt-outs), including the mandatory audit trail. It functions as a single source of truth, preventing scattered personal and consent data throughout your company. It also shows the latest consent status and preferences, which allows you to engage with HCPs based on the right data.
With our partner ecosystem, we can also support you on collecting opt-ins, improving the quality of data collected, creating social media campaigns, construction of websites and building HCP portals. Are you interested? Have a look at www.opt-insight.com or contact me at erik.luttik@opt-insight.com.

Curious?
Schedule a meeting with us.

Tip: involve your colleagues from other departments within your company.
In this way we can instantly answer questions and provide clarity from various points of view.

Erik

Marketing & Product Director

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