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Last Updated on February 16, 2024

OptInsight SaaS solution.

The OptInsight e-consent management solution for pharma is a SaaS solution. Software as a Service (SaaS) is a way of using software applications without having to buy, install or maintain them on your own computer or server. Instead, you access the software over the internet, usually through a web browser.

The provider of the software hosts and maintains it, so you don’t have to worry about updates, security or hardware. SaaS can be used for a variety of applications, such as email, project management, customer relationship management (CRM), accounting and more.

Here are some advantages of using a SaaS solution.

Lower upfront costs:

SaaS solutions generally require little to no upfront investment for clients in hardware, software or IT infrastructure, which can save businesses a significant amount of money. For using the OptInsight solution you pay a yearly fee per tenant (country) and a small, one off implementation fee.

Easy and fast deployment:

Since the software is hosted in the cloud, there is no need for installation, which makes deployment quick and easy. Once we decided on how to set up our platform for a tenant (or a country), we can remotely configure this is a day. This means that your solution is up and running.


SaaS solutions can easily scale up or down depending on the needs of the business, without the need for additional hardware or infrastructure. And as our solution is tenant based, it is really easy to add and configure additional tenants in just days.

Automatic updates:

SaaS providers take care of software maintenance, updates and security, so users don’t have to worry about managing these tasks themselves.


SaaS solutions are accessible from anywhere with an internet connection, which makes it easy for remote workers or teams in different locations to collaborate. The OptInsight solution is acting as a single source of truth for opt-ins/opt-outs and is accessible for everyone within the company. This means for instance, that a digital marketeer can easily create a list of target HCPs.


Many SaaS solutions are designed to integrate with other cloud-based applications, which can help businesses streamline their workflows and increase productivity. Our solution seamlessly connects to the current applications in your organisation where personal data are recorded and/or processed. We also connect to the communication channels where personal data is collected plus we always have a localized solution.

What can OptInsight do for you?

We offer solutions and services for pharma & life sciences companies with focus on increasing your reach to healthcare professionals (HCPs).

The OptInsight e-consent and preference management solution allows pharmaceutical companies to manage the collection, storage and use of personal data in a compliant and secure manner. It provides a centralized platform for managing e-consent records (opt-ins AND opt-outs) and preferences, including the mandatory audit trail. It functions as a single source of truth, preventing scattered personal and consent data throughout your company. It also shows the latest consent status and preferences, which allows you to engage with HCPs based on the right data.

With our partner ecosystem, we can also support you on collecting opt-ins (up to 50%) and preferences (increase of up to 50% of HCP preferences), adding touch points to your customer journey with high end phone calls, improving the quality of data collected, creating social media campaigns, construction of websites and building HCP portals. Are you interested? Have a look at or contact me at

Schedule a meeting with us.

Tip: involve your colleagues from other departments within your company.
In this way we can instantly answer questions and provide clarity from various points of view.


Marketing & Product Director

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