“My belief is that building trust in a data driven business is about value, personal attention and respect for individual privacy.”
After almost 20 years of working as a management consultant and in commercial leadership roles in different firms, I had a true need to start my own company providing tangible products. Doing business is about building relationships with people and understanding their true needs and challenges. Although B2b is transforming to more digital business and data based decisions, we all have to be keen on the people behind it. I like to explore new paths and meeting new people and always focussed on building long lasting relationships. So don’t hesitate to reach out to me if you see opportunities to work together. My passion is establish cooperation between people. In my spare time I like to travel with my family, walking and spinning, meeting friends. And I am Italian and German car lover.
“Our belief is that building trust in a data driven business is about value, personal attention and respect for individual privacy.”
I have led my own technology company (MK2 software) for more than 20 years. I have a strong track record in developing technology within several industries, especially in the pharmaceutical industry. I’m proud to call myself an expert in helping companies generate valuable business insights in order to make better business decisions. At OptInsight I am using my experience to help develop our solution and make it future-proof. I am passionate about cars and spends my spare time fixing them and making them even better than before.
“Our belief is that building trust in a data driven business is about value, personal attention and respect for individual privacy.”
I have a strong track record in management consulting and commercial leadership. Before founding OptInsight, I have worked for PwC, ConQuaestor Consulting, Capgemini Consulting and Innopay. During the first years of my career, I gained a great deal of experience in organisational change and operational excellence. Later on, I specialized in digital transformation and commercial excellence. My passion is Italian and German cars and I’m a lifetime lover of Burgundy wines.
“My definition of commercial effectiveness is the whole of personality, curiosity and integrity and showing a genuine interest in each other.”
My role is to support customer success for our present- and future customers to achieve their goals. Key responsibilities are to make sure we onboard customers ‘first time right’ and stand by our relations to advise how ‘best’ looks like and act accordingly. In my spare time, I enjoy various sports (indoor and outdoor activities) like tennis, walking, fitness. I value excellent espresso or ristretto and, as ultimate relaxation, preparing Italian specialities for family & friends. Buon appetito!
Product & Tech Team
“Our belief is that building trust in a data driven business is about value, personal attention and respect for individual privacy.”
I have led my own technology company (MK2 software) for more than 15 years. I have a strong track record in developing technology within several industries, especially in the pharmaceutical industry. I’m proud to call myself an expert in helping companies generate valuable business insights in order to make better business decisions. At OptInsight I am using my experience to help develop our solution and make it future-proof. I am passionate about cars and spends my spare time fixing them and making them even better than before.
“You learn something new everyday if you pay attention.”
In my role as ‘Engineering Lead’, I determine the technical direction and future of the platform and the processes surrounding it together with a team of professionals. I am constantly looking at how we can improve and scale existing functionality, and add new cool features to our platform! In my spare time, I like to fire up the barbecue with friends and you can often find me at the cinema or on a terrace!
Daniël is responsible for the OptInsight product line from start to finish, from dashboards and integrations to rolling it out at large pharma clients. He works closely with commercial and medical stakeholders to turn their questions into clear priorities for the development team.
He brings more than ten years of software experience with him. He started as a .NET developer, became a lead developer, and then was CTO of a tech company with sixteen developers. That background lets him move easily between business needs and technical reality.
Daniël is curious, calm and practical. He brings structure, thinks along on strategy and looks at processes with fresh eyes, always with the goal of making things better for the people who use them.
Onboarding and delivery
“My definition of commercial effectiveness is the whole of personality, curiosity and integrity and showing a genuine interest in each other.”
My role is to support customer success for our present- and future customers to achieve their goals. Key responsibilities are to make sure we onboard customers ‘first time right’ and stand by our relations to advise how ‘best’ looks like and act accordingly. In my spare time, I enjoy various sports (indoor and outdoor activities) like tennis, walking, fitness. I value excellent espresso or ristretto and, as ultimate relaxation, preparing Italian specialities for family & friends. Buon appetito!
Our associated pharma experts
David brings 20+ years of pharmaceutical and life sciences experience, having worked at multiple industry leading companies, including Across Health, Teva Pharmaceuticals, Accenture and IMS Health. He is an expert in the fields of omnichannel strategy, digital transformation, capability building and impact measurement. Currently, he is working as a freelance strategy consultant as part of his own company, Ziedman Consulting.
David has spent the past 7.5 years as SVP Global Accounts at Across Health where he supported pharmacos on key Omnichannel initiatives via an evidence-based, customer-insights driven approach. Previously, David was Commercial Excellence Director for Europe at Teva Pharmaceuticals. He partnered with the Specialty and Gx businesses and focused on working with the European and local country affiliates on omnichannel engagement strategies and implementations. In addition, he worked on launch readiness, where he supported launches in respiratory (biologic) and MS. He has extensive experience in developing omnichannel strategies covering both HCP and patient strategies as well as Omnichannel payer strategies. David is partnering with OptInsight as a freelancer on a part-time basis and in a non-exclusive setting.
With over 20 years of experience in pharma, consulting, line management, and entrepreneurship, combined with my recent certification in AI and Data Science from Le Wagon, I offer tailored solutions to help organizations of all sizes thrive in the digital age.
Bridging the Gap Between Business and Technology in pharma:
I provide guidance and implementation support for essential tools such as Customer Relationship Management (CRM) systems, Master Data Management (MDM) solutions, Consent Management Platforms, and Next Best Action (NBA) frameworks, etc. These tools are crucial for enhancing data governance, customer engagement, and regulatory compliance, and I can help you leverage them effectively within your AI strategy.
With a unique blend of business acumen and technical expertise, I bridge the gap between complex AI technologies and practical business applications. This allows me to deliver solutions that are not only innovative but also highly relevant and effective in achieving your business objectives
What I offer:
- Strategic Insights: I bring a deep understanding of both technical and business domains, enabling me to craft AI strategies aligned with your overarching business goals.
- Customized Solutions: From predictive analytics to generative AI models, I support bespoke solutions tailored to your specific industry and challenges. As an independent consultant with access to technology experts, I ensure that the solutions I provide are perfectly suited to your needs.
- Project Management Excellence: With a proven track record of managing complex projects, I ensure seamless implementation and delivery, always on time and within budget.
- Client-Centric Approach: Your satisfaction is my priority. I work closely with you to understand your needs, address concerns, and provide ongoing support to ensure maximum value.
Advisory Board
“Working with OptInsight’s team allows me to complement their entrepreneurship and expertise in consent management with my experience in scaling a technology company. Together we’re on an inspiring journey to build trust in consent based communication for all parties involved.”
Consent management is a big issue in many industries. The ability to effectively communicate with your clients and partners without compromising privacy or putting data at risk is crucial to bring new innovations to the market. Optinsight’s omni-channel solution for e-consent and marketing is leading the way to simultaneously improve any company’s commercial and compliance effectiveness.
I spent over two decades in transaction banking and payment services as banker, consultant and executive roles. Up to September 2020 I was the CEO of Mollie, an innovative payment service provider. Possessing material technical skills relating to emerging technologies and a broad range of key experience in strategic planning, financial regulation and compliance, risk management, leadership, transformation, business development, and investor relations. With a passion for customer centricity, technology and scaling combined with a strong focus on strong employee engagement, shared values and purpose I have led companies to excellent financial performance and rapid growth.
“It is exciting to be closely involved in the growth of a business that truly adds value to its clients. OptInsight’s product is already attracting a lot of industry attention.”
I worked in change management and compliance within the financial sector for over ten years. As member of the Board of Directors of the payments provider Mollie, I helped the company grow from a small startup to an international scale up. In my 2021 book ‘Via Mollie’ I detailed the astronomical growth of the company. I continue to work with startups to grow their business and I frequently speak on innovation, product development and entrepreneurship.
Communicating with clients while respecting their privacy is a challenge for many but the right tools can make life easier and accelerate business development. OptInsight does this. It solves a specific problem for their clients allowing them to focus on their core business.
