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Martijn van der Corput OptInsight
Co-founder and CEO

Martijn van den Corput

“My belief is that building trust in a data driven business is about value, personal attention and respect for individual privacy.”

After almost 20 years of working as a management consultant and in commercial leadership roles in different firms, I had a true need to start my own company providing tangible products. Doing business is about building relationships with people and understanding their true needs and challenges. Although B2b is transforming to more digital business and data based decisions, we all have to be keen on the people behind it. I like to explore new paths and meeting new people and always focussed on building long lasting relationships. So don’t hesitate to reach out to me if you see opportunities to work together. My passion is establish cooperation between people. In my spare time I like to travel with my family, walking and spinning,  meeting friends. And I am Italian and German car lover.

Michel van Koningsbrugge OptInsight
Co-founder and CTO

Michel van Koningsbrugge

“Our belief is that building trust in a data driven business is about value, personal attention and respect for individual privacy.”

I have led my own technology company (MK2 software) for more than 20 years. I have a strong track record in developing technology within several industries, especially in the pharmaceutical industry. I’m proud to call myself an expert in helping companies generate valuable business insights in order to make better business decisions. At OptInsight I am using my experience to help develop our solution and make it future-proof. I am passionate about cars and spends my spare time fixing them and making them even better than before.

Commercial Team

Martijn van der Corput OptInsight
CCO

Martijn van den Corput

“Our belief is that building trust in a data driven business is about value, personal attention and respect for individual privacy.”

I have a strong track record in management consulting and commercial leadership. Before founding OptInsight, I have worked for PwC, ConQuaestor Consulting, Capgemini Consulting and Innopay. During the first years of my career, I gained a great deal of experience in organisational change and operational excellence. Later on, I specialized in digital transformation and commercial excellence. My passion is Italian and German cars and I’m a lifetime lover of Burgundy wines.

Commercial Director

Maarten Boot

“My definition of commercial effectiveness is the whole of personality, curiosity and integrity and showing a genuine interest in each other.”

My role is to support customer success for our present- and future customers to achieve their goals. Key responsibilities are to make sure we onboard customers ‘first time right’ and stand by our relations to advise how ‘best’ looks like and act accordingly. In my spare time, I enjoy various sports (indoor and outdoor activities) like tennis, walking, fitness. I value excellent espresso or ristretto and, as ultimate relaxation, preparing Italian specialities for family & friends. Buon appetito! 

Erik Luttik
Marketing Director

Erik Luttik

“Be critical, never stop asking questions!”

I have a long career in the pharmaceutical industry. Since 1982 I worked for Gist-brocades, Searle, Boehringer-Ingelheim and Chiesi. I was also involved in two, very successful partnerships with Pfizer and Lilly. I started my career as an international market researcher, worked as strategy manager and then moved to marketing as a product manager (Gist-brocades). After having worked as marketing (& sales) manager (Searle), he joined Boehringer-Ingelheim as Business Unit Manager Specialty care. My next step was Marketing Director, which I combined with Head of Commercial Operation (Netherlands and MIDI). In these last roles, I was , amongst other things, responsible for the digital transformation process, involving knowledge building, implementing the right tools and techniques and most important of all coaching the people involved into the right direction. The challenge was to make people realize, that by adding another (digital) channel in the right way, their efforts and investments were more effective. In my free time, I likes to cycle (MTB and race bike), to spend time on the water in my “sloep” and to work in the garden.

Engineering Team

Michel van Koningsbrugge OptInsight
CTO

Michel van Koningsbrugge

“Our belief is that building trust in a data driven business is about value, personal attention and respect for individual privacy.”

I have led my own technology company (MK2 software) for more than 15 years. I have a strong track record in developing technology within several industries, especially in the pharmaceutical industry. I’m proud to call myself an expert in helping companies generate valuable business insights in order to make better business decisions. At OptInsight I am using my experience to help develop our solution and make it future-proof. I am passionate about cars and spends my spare time fixing them and making them even better than before.

Engineering Lead

Bart van den Berg

“You learn something new everyday if you pay attention.”

In my role as ‘Engineering Lead’, I determine the technical direction and future of the platform and the processes surrounding it together with a team of professionals. I am constantly looking at how we can improve and scale existing functionality, and add new cool features to our platform! In my spare time, I like to fire up the barbecue with friends and you can often find me at the cinema or on a terrace!

Backend Developer

Paco Stoelman

“Algorithm: Word used by programmers when they don’t want to explain what they did.”

Since the start of Opt-insight, I have been working as a backend developer, devising and developing new software solutions within the platform, with which users can collect and manage consent more easily. In my spare time I like to go to the woods with my dog Jara, and I love cooking and dining.

Product Management

Erik Luttik
Product Director

Erik Luttik

“Be critical, never stop asking questions!”

I have a long career in the pharmaceutical industry. Since 1982 I worked for Gist-brocades, Searle, Boehringer-Ingelheim and Chiesi. I was also involved in two, very successful partnerships with Pfizer and Lilly. I started my career as an international market researcher, worked as strategy manager and then moved to marketing as a product manager (Gist-brocades). After having worked as marketing (& sales) manager (Searle), he joined Boehringer-Ingelheim as Business Unit Manager Specialty care. My next step was Marketing Director, which I combined with Head of Commercial Operation (Netherlands and MIDI). In these last roles, I was , amongst other things, responsible for the digital transformation process, involving knowledge building, implementing the right tools and techniques and most important of all coaching the people involved into the right direction. The challenge was to make people realize, that by adding another (digital) channel in the right way, their efforts and investments were more effective. In my free time, I like to cycle (MTB, gravel and race bike), to play bridge, to spend time on the water in my “sloep” and to work in the garden.

Our associated pharma experts

Executive Pharma Consultant

Frans van Schelven

In my pharmaceutical experience, collaborating with teams as a General Manager and working with countries in Europe as a Regional Business Manager, I noticed different development opportunities for a successful digital transformation. Having the right tools in place, did not always mean a guarantee for a successful digital transformation. Developing the multidisciplinary work by clear governance, the capabilities, the mindset and the culture for that, were elements to evaluate and to develop as well as for the best HCP engagement and commercial success.

How can I support your organisation? I offer consultancy to healthcare companies with regard to strategy, culture, governance and transformation. For your digital transformation, I can support you by strategic advice by a tailored scan of your organisation and I can help you with the implementation of the digital transformation to develop towards the right mindset, culture, governance and leadership. Please feel free to reach out if you have any questions.

Omnichannel Strategy Advisor

David Ziedman

David brings 20+ years of pharmaceutical and life sciences experience, having worked at multiple industry leading companies, including Across Health, Teva Pharmaceuticals, Accenture and IMS Health. He is an expert in the fields of omnichannel strategy, digital transformation, capability building and impact measurement. Currently, he is working as a freelance strategy consultant as part of his own company, Ziedman Consulting.

David has spent the past 7.5 years as SVP Global Accounts at Across Health where he supported pharmacos on key Omnichannel initiatives via an evidence-based, customer-insights driven approach. Previously, David was Commercial Excellence Director for Europe at Teva Pharmaceuticals. He partnered with the Specialty and Gx businesses and focused on working with the European and local country affiliates on omnichannel engagement strategies and implementations. In addition, he worked on launch readiness, where he supported launches in respiratory (biologic) and MS. He has extensive experience in developing omnichannel strategies covering both HCP and patient strategies as well as Omnichannel payer strategies. David is partnering with OptInsight as a freelancer on a part-time basis and in a non-exclusive setting.

Advisory Board

Advisory Board Member

Gaston Aussems

“Working with OptInsight’s team allows me to complement their entrepreneurship and expertise in consent management with my experience in scaling a technology company. Together we’re on an inspiring journey to build trust in consent based communication for all parties involved.”

Consent management is a big issue in many industries. The ability to effectively communicate with your clients and partners without compromising privacy or putting data at risk is crucial to bring new innovations to the market. Optinsight’s omni-channel solution for e-consent and marketing is leading the way to simultaneously improve any company’s commercial and compliance effectiveness.
I spent over two decades in transaction banking and payment services as banker, consultant and executive roles. Up to September 2020 I was the CEO of Mollie, an innovative payment service provider. Possessing material technical skills relating to emerging technologies and a broad range of key experience in strategic planning, financial regulation and compliance, risk management, leadership, transformation, business development, and investor relations. With a passion for customer centricity, technology and scaling combined with a strong focus on strong employee engagement, shared values and purpose I have led companies to excellent financial performance and rapid growth.

Advisory Board Member

Remco Boer

“It is exciting to be closely involved in the growth of a business that truly adds value to its clients. OptInsight’s product is already attracting a lot of industry attention.”

I worked in change management and compliance within the financial sector for over ten years. As member of the Board of Directors of the payments provider Mollie, I helped the company grow from a small startup to an international scale up. In my 2021 book ‘Via Mollie’ I detailed the astronomical growth of the company. I continue to work with startups to grow their business and I frequently speak on innovation, product development and entrepreneurship.
Communicating with clients while respecting their privacy is a challenge for many but the right tools can make life easier and accelerate business development. OptInsight does this. It solves a specific problem for their clients allowing them to focus on their core business.